I am a huge fan of media that complements the creative/message in an interesting way, so I was excited to find this great photo on Wooster Collective (click on image to be able to read the copy).
What I particularly love is: how the ad only makes sense when the bridge is raised (it's a bit of an inside joke); how the level the bridge rises to is a provocative demonstration of the problem; and, how what you are most likely doing when you encounter the ad (driving a car) is the cause of the problem the ad is drawing attention to.
How do you say "good job!" in Dutch?
"goed werk"
who knew dutch just looked like weird english?
Posted by: Paul McEnany | November 01, 2007 at 10:46 PM