Honestly, I'm not planning to present a daily diary on life with the iPhone - but I just like it so much. I'm already hooked on mobile video (perfect for blocking out the medical oddities conversations on the morning train.) For the first time I can check all of my email accounts in one easy location (the lobby of the gym, the line at the bagel joint or the walk to the office.) I've never been much for texting, but the SMS interface is so gorgeous, I'm glad I went for the 1500 message package. Geek. Geekier. Geekiest.
Friend of Digital Hive, Jackie Huba, wrote an interesting post at the Church of the Customer blog entitled iLoyalty (proving that I'm not the only one putting "i" in front of random words.) In the column Jackie opines that the iPhone lineup outside the Apple stores was about about "cultish devotion." I have to credit my husband Thomas with convincing me to purchase my iPhone at the Apple store (and wait in line for a bit) instead of aiming for no wait at an AT&T store. I had been triangulating the shortest distance from my home + the time I would leave the office < likelihood of all of suburban Boston showing up in my chosen location = AT&T store in the backwoods (but probably no wait and a guaranteed shot at a phone.)
Tom changed my acquisition plan with one question: "Why would you choose the AT&T store experience for a piece of Apple technology - especially given our excellent customer service experiences at the Apple Store?" He went on to tease me by asking if "brand girl" had lost her mind - or if "customer service witch" was so blinded by technology that she would throw over the Apple experience for a (potentially) shorter wait. Thank God I married Mr. Always Right, because he was correct again. I waited in line (for less than two hours) but not because of cultish devotion to Apple - just cultish devotion to the best customer service experiences.
Comments