I came across a fantastic blog stream about whether blogging is undermining planning, "killing the discipline" as it were. And I immediately agreed with AdLiterate (where the stream is posted/hosted), that in fact blogging is the best thing that's ever happened to planning.
I agree wholeheartedly with the key benefits of blogging: community/networking, beta testing ideas, collective intelligence, etc. My favorite thing about blogging is how it allows planners to fuel and view debate on any topic, almost effortlessly.
I do feel the pain of planners like Grey's John Lowery who bemoan the fact that relying on blogosphere babble keeps planning newbies from learning core planning tools and skills - giving them a "pass" on the craft, as it were. I think it's critical to remind ourselves that blogging is a nice new skill to add - but not a replacement for more classic skills.
As a planning head I have 2 takeaways on that topic, one good and one bad: 1. people like me who have those skills are increasingly valuable; and 2. finding those people is getting more and more difficult.
What do you think? Add a comment to the stream referenced above if you are so inclined.
I Thought that was a really interesting discussion. Blogging seems to be such a natural fit for planning. It involves organic communication, facilitates personal expression and helps cultivate ideas (not to mention insights).
I really don't see a downside. What's the fuss?
Posted by: David Armano | January 25, 2007 at 02:18 PM