Good lord what have we come to? This is a DRTV response page for for a product (I think at least) targeted at scrapbookers. I always thought of scrapbookers as Little House on the Prairie types - "hey Laura, I just made a scrapbook out of that filthy old potato sack." Relaxing, simple, blissfully uncommercial. But apparently there's just as much marketing targeted at them as the rest of them. There's nowhere to hide.